Tracy Petrucci: Marketing Ideas Into Action: December 2014

Tuesday, December 30, 2014

Current Classes

Here are some new class dates. For a full description of the classes click HERE.

1/6 One Hour (free) 10:30a  San Diego Downtown Library  Social Media (Registration Required)

1/10 One Hour (free) 10:30a  Hera Hub Carlsbad  60 Ways to Grow Your List (Registration Required)

1/13 One Hour (free) 10:30a  Co-Merge WorkSpace  60 Ways to Grow Your List (Registration Required)

2/5 One Hour (free) 10:30a  Hera Hub Mission Valley  Love Your Marketing Toolkit (Registration Required)

2/10 One Hour (free) 10:00a  Co-Merge Workspace  Email Marketing (Registration Required)

1/8 to 1/29 Thursdays  Four weeks 1:00p-3:00p  Poway Adult Ed  Social Media & Email Marketing for Small Business

3/4 to 3/25 Wednesdays Four Weeks 5:30p  Coronado Adult Ed  Social Media & Email Marketing for Small Business

January 2015 Full College Semester ONLINE CLASS MiraCosta College Social Media and Online Marketing

San Dieguito, Coronado, & Poway Adult Education Classes for the Spring/Summer will be updated later.

Saturday, December 27, 2014

Small Business Spotlight: It's Kind of A Lovely Story

Article & Photography by Leesa King

 A few years ago, my mom's cousin embarked on a treacherous project...a book culminating our entire family history and recipes, five generations tall and about nine generations wide. She patiently and meticulously gathered all of our grandmothers' hand-written recipes, marriage licenses, boat documents during emigration from Italy, and hundreds of pictures for this grand masterpiece. And after a year of collaboration, research, and revision, she printed the most incredible memoir.

Now, not every family has this creative, ambitious cousin. But who's to say you can't also have a beautiful handheld family history book for all to share? Turns out, there's a guy in San Diego doing just that! Through interviews, pictures, and family stories, your own masterpiece can be born.

Last week, just before the holiday rush, I got to interview a true gem in the writer's world.

Sunday, December 21, 2014

Harmony

I really enjoyed seeing this on my page. These two companies have no idea they placed beautifully matching color scheme ads on my Facebook page!

 

Saturday, December 6, 2014

Small Business Spotlight: Pacific Beach Peanut Butter

Article & Photography by Leesa King

Nowadays, grocery shopping isn't as easy as picking-and-choosing your favorite items. In fact, it has become somewhat of a moral debate! Making sure your breads and snacks are whole-grain, produce not sprayed with harsh pesticides, and animal products not treated with antibiotics and hormones can be quite a chore without good research. Not to mention confusing marketing and branding that make products appear to be small business that aren't. Take Burt's Bees for example, which are actually owned by The Clorox Company. Learn more here.

However, thanks to picky consumers, natural markets and even chain grocers, there is now a wide variety of healthy, local alternatives to the Wonder Bread generation of foods. Supporting independent businesses as they make their way into the supermarket scene is fueling a new economy of products with ingredients you can trust.