Tracy Petrucci: Marketing Ideas Into Action: Milk Bone Commercial Shows Stay at Home Dad

Thursday, September 5, 2013

Milk Bone Commercial Shows Stay at Home Dad

I saw this commercial recently and noticed how they reversed roles between mom and dad. The dad is hanging out with the kid, getting dinner ready, and the mom comes in from her day at work. Not only did they have the dad staying at home, but the family dog was more excited to see the woman, than the man. It was just kind of fun and refreshing! Obviously mainstream society is coming to terms that more and more dads are staying at home, as reflected in the ad below.

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